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Copy Riddles With John Bejakovic
Copy Riddles With John Bejakovic
A New Way For Marketers And Copywriters To
Own A-List Copywriting Skills
More Quickly Than You Would Ever Believe
I recently revisited a training by A-list copywriter Parris Lampropoulos, where he read an old issue of The Gary Halbert Letter word-for-word.
After urging listeners to follow Gary’s advice for copywriting success and financial gain, I decided to take action. Acting on Parris’s recommendation, I delved into Gary’s teachings, leading me on a months-long exploration.
The journey proved immensely valuable, transforming my perspective on copywriting and its potential rewards.
I stumbled upon exclusive A-list copywriting tools and techniques that were entirely new to me, despite years in the field and significant investments in improving my skills.
These discoveries have revolutionized my copywriting approach and results, as echoed by other copywriters I’ve shared them with.
Curious about these secret tools, tricks, and Gary Halbert’s advice that led me to them? Keep reading to uncover:
- The “super fun” tactic used by an elite copywriter, on the brink of hitting a billion-dollar sales mark, to engage prospects and drive purchases.
- The potential pitfalls of the most direct way to break into copywriting and a recommended alternative.
- A mechanical exercise (not hand-copying ads) for rapid absorption of A-list copywriting knowledge, offering a straightforward path to breakthroughs in your copywriting skills.
Let’s dive in:
It all started with a special issue of Gary Halbert’s newsletter, focusing on a small yet crucial skill—one that an industry insider labeled…
… 90% of what it takes to be a copywriter.
In the realm of copywriting, there’s a skill that comprises 90% of what it takes to be a successful copywriter—bullets.
These concise, impactful statements, when wielded skillfully, can elevate your copywriting game significantly.
Renowned copywriters like Parris Lampropoulos and Gary Halbert attribute their success to mastering the art of writing and laying out bullets. Gary Halbert even claimed that the quality of bullets is the primary factor influencing people to buy from a sales letter.
A single well-crafted bullet can tip the scales and drive a prospect to take action. While some legendary copywriters employed a hype-and-drama style, subtlety can also reign supreme, exemplified by the likes of Gary Bencivenga.
Regardless of your preferred approach—subtle or savage—bullets, in some form, underpin the success of any lucrative sales copy.
This truth has withstood the test of time, evident in the modern success of copywriters like Stefan Georgi, who attributes a significant leap in his career to mastering the art of bullets.
Whether in long-form sales letters, Facebook ads, advertorials, or sales emails, bullets consistently capture attention and drive sales, making them an indispensable tool in the copywriter’s arsenal.
“When written correct everything ‘comes’ from the bullets, including non-bullet copy or ads where there are no bullets.”
To master bullets in copywriting, it’s not just about adding an * or slapping on a catchy phrase.
Gary’s advice goes beyond simple tactics, revealing the essence of crafting persuasive bullets.
It’s not just a matter of syntax but understanding the potent ingredients that make bullets truly effective in selling.
You don’t need to embark on years of experimentation; instead, leverage Gary’s shortcut to instantly integrate the proven tricks and techniques of seasoned copywriters into your arsenal.
The key lies in knowing where to find and apply these insights.
Copy Riddles With John Bejakovic
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We operate independently, aiming to bridge the affordability gap without the additional services offered by official course channels. Your understanding of our unique approach is greatly appreciated.
- Delving into the heart of the matter – quality. Acquiring the course directly from the sale page ensures that all documents and materials are identical to those obtained through conventional means. However, our differentiator lies in going beyond personal study; we take an extra step by reselling. It’s important to note that we are not the official course providers, meaning certain premium services aren’t included in our package:
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